Me Ra Koh Media presents: Selling to Millennial Bride

This workshop could be called: SELLING to the MILLENNIAL BRIDE! Do you know how to effectively sell to these 21-30 yr-old women? You'd better. (And, just being one is not enough.)

The New York Times Bestseller, Womenomics, says women make up 80% of all buying consumers, AND this percentage is only going up with the recession in full swing!  Do you know how to sell to women?  If not, now is the time to learn!   

How women sell their photography is very different from the "show me the money" approach of most sales training. What makes women say “yes” to buying is equally different.  We are not talking about men shopping for the perfect car or new set of golf clubs.  Your customers are investing in family memories.  They are savvy, smart women who comparatively shop and want to know what why choosing YOU is best choice.

In this info-packed four hour workshop, you will learn the proven secrets of "soft-selling," where conversations create sales, customers become loyal friends, and friends become community evangelists.  Get ready to roll up your sleeves and discover proven techniques of Asking for YES, through, strategic instruction, group exercises, reflective work and role-playing, so you can:

• Define what makes you wonderfully unique in your market and use it to attract your "perfect customer".  (Yes, you can separate yourself from other photographers!)
  

• Describe your "unique value" in a simple, repeatable phrase that will turn customers into evangelists and overwhelm your competitors' message. 

• Draw from a deep collection of proven selling techniques to ensure a YES when you have your customer's attention.
  

•  Protect your business against adverse market conditions (competition, slow economy, customer apathy).
  

HOUSTON-only: Stay for a Two Hour Bonus Session with Me Ra Koh!  As a special treat Me Ra Koh, Celebrity Lifestyle Photographer and Mommy mentor to the thousands who read her blog, will appear for an additional two hours, sharing how the above sales tools continue to take her successful photography business to even BIGGER levels based on the power of "Womenomics". 

The workshop is designed for photographers of all experience levels (brand new to veteran) who wish to make more money with less effort. While this workshop is designed specifically for the women entrepreneur, it is open to everyone. Seating is limited. 

BONUS: Every attendee will get ONE FREE YEAR of SmugMug PRO (new subscribers only) a $149.00 value.